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Home Certifications SEMrush Content Marketing Toolkit Exam Answers 2020

SEMrush Content Marketing Toolkit Exam Answers 2020

SEMrush Content Marketing Toolkit Exam Answers 2020

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SEMrush Content Marketing Toolkit Exam Answers 2020 (Answers 1-23)

1. You CANNOT sort sources by mentions, or filter out only blog mentions in the Brand Monitoring tool

False

True

2. To see audience, engagement and activity for your social media accounts, you would create an On Page SEO Checker campaign.

False

True

3. Look at the image below. According to the Keyword Magic Tool’s embedded feature, Keyword Analyzer, it will be easier to get higher position in Google if you write an article using the first set of keywords.

There is not enough information to determine

True

False

4. Which tools should a marketing specialist use to assess their online reputation?

(Select Two Answers)

Keyword Magic Tool

Organic Positions Report

Social Media Tracker

Organic Traffic Insights

Brand Monitoring

5. You have written a new article and it was published on several websites. Which SEMrush tool should you use to monitor your article’s exposure?

Keyword Magic Tool

Keyword Research

Domain Analytics

Post Tracking

Keyword Gap

6. The On-Page SEO Checker report, as shown in the image below, shows signs of keyword stuffing, based on comparison with your competitors

There is not enough information to determine

True

False

7. You’ve set up the Social Media Tracker to monitor social media activity. You’ve posted on Facebook five times within the last month. Why does the tool show zero activity on Facebook?

All of your posts were made more than 7 days ago

None of your Facebook followers reposted these posts

Data in the report is not shown correctly

Someone reported that your posts are inappropriate for Facebook

None of your Facebook followers liked these posts

8. Which tool helps you stay informed of changes in your article’s position in Google’s organic search for a chosen keyword?

Post Tracking

Keyword Magic Tool

Organic Research

Organic Traffic Insights

9. Which SEMrush tools should you use to find the most resonant ideas for your content based on people’s search queries and questions about a specific topic?

(Select Two Answers)

On Page SEO Checker

Keyword Gap

Topic Research

Position Tracking

Keyword Magic Tool

Organic Traffic Insights

10. What are the SEO Content Template Tool’s key recommendations based on?

Proprietary algorithms

Analysis of your top 10 rivals in Google

Analysis of your top 100 rivals in Google

Or Analysis of all your rivals in Google

Analysis of SEMrush’s domain database

Google recommendations

SEMrush Content Marketing Toolkit Exam Answers 2020 (Answers 11-23)

11. What does the TF-IDF metric from On-Page SEO Checker show?

How important a word is to a specific document

The approximate expected monthly traffic for a keyword

How many times a keyword was used in a URL

Which keywords are better perceived by people

How a search engine sees a keyword

12. With the help of which tool can you get SEO recommendations for your future articles based on analysis of your Google top 10 organic competitors?

Keyword Analytics Reports

Advertising Positions Report

Position Tracking Tool

SEO Content Template

13. Which SEMrush tool can be integrated with your Google Analytics account in order to provide you with user engagement metrics for your articles?

Brand Monitoring

SEO Content Template

Social Media Tracker

Content Audit

On Page SEO Checker

Position Tracking

14.  Media Tracker NOT track for a Facebook account Which metrics does the Social?

Reactions: ‘Like’, ‘Love’, ‘Wow’, etc.

Posts shares

Number of posts

Number of followers

Page view

15. The Post Tracking tool allows you to monitor the sources of your articles’ backlinks.

True

False

16. You are about to start writing an article and want to get ideas for a chosen topic. You type your keyword in the Topic Research tool’s search bar and select a desired subtopic within the generated report. Which of the following insights would the tool offer you for each subtopic?

(Select Three Answers)

Backlinks

Readability

Questions

Related searches

Recommended text length

Headlines

17. When working with the Topic Research tool, you can enter your domain name. What is the purpose of this?

To highlight the subtopics you’ve already written about

To be able to sort subtopics by topic efficiency, so that subtopics that are most relevant to your content will be shown first

or To exclude subtopics with branded keywords that are related to your domain

18. Which two types of notifications can you set up in the Marketing Calendar?

(Select Two Answers)

In-app

Trello

Email

Google Calendar

19. What can be done with the help of the Marketing Calendar?

(Select Three Answers)

Arranging and customizing marketing campaigns and activities

Scheduling posts on social media

Assigning tasks within marketing activities to other users

Sharing your calendars with other users

Analyzing you campaigns by user engagement metrics

20. Which metrics AREN’T available in the Content Audit report?

Choose three answers.

Domain age

Words count

Bounce Rate

Amount of paid keywords

Facebook shares

Domain score

Backlinks

21. Which metrics are available in the Content Audit report?

Choose three answers.

Amount of paid keywords

Words count

Domain age

Domain score

Backlinks

Bounce Rate

22. While exploring the Social Media Tracker, you find out that your best-performing post on Twitter earned 120 likes, 18 retweets, and 12 replies, while your competitor’s top post got 147 likes and 53 retweets. Your audience is comprised of 9,000 users, and your competitor’s — 12,000 users.
Whose post has a higher engagement rate?

Your post

They both have equal engagement rates

Your competitor’s post

They cannot be compared

23. Look at the list of recommended keywords from the SEO Writing Assistant. Why are some of these keywords highlighted green?

You’ve already used these keywords in your headings

These keywords are the most relevant to your copy

You’ve already used these keywords within your copy

You’ve already used these keywords in your title

SEMrush Content Marketing Toolkit Exam Answers 2020 Completed

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